Audience expectations
Dani: Through various findings from both our audience questionnaire, and our study of films and film openings, which also share the genre of teen rom-com, we have been able to acquire information on what our target audience may expect from our film opening.
Opening
Lauren: Firstly, the characters, which featured the most in the teen rom-coms we studied, for example mean girls and St Trinians, included the loner, geek, popular girl, bully and new girl. In addition to this, when our target audience were questioned, they confirmed these were indeed the characters they would expect to see from a new film like ours. When asked which of these characters they personally would relate to the most, the majority of answers were the loner or the new girl, and therefore these are the two stereotypes of girls we think should most prominently feature in our own opening.
Asia: Another key element that also featured in the majority of studied teen rom-coms was the common themes of social grouping, relationships, friendships and segregation. When our audience were questioned on these themes, it became clear the general opinion was the audience expect to view the main themes of relationships and social issues, incidentally, with virtually all of them commenting they could relate to all of the possible themes mentioned.
Grace: Also in terms of audience expectations, it is clearly important for films of this genre to feature both alcohol and parties, but also to stick to situations that would be deemed realistic. The possible settings for us to incorporate also in order to meet these expectations include a school and a home environment, which were the most popular among our audience, however a number of surveys also proved many would not be surprised if they were to watch a teen rom-com set outdoors, for example in popular teen location the park.
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